SteelSeries
SteelSeries
Gaming Gear
SteelSeries is a leading manufacturer of gaming peripherals and accessories, including headsets, keyboards, mice, and mousepads.
Summary
●  From Sep 21 to Oct 20, 2021 SteelSeries is sponsoring 110 Twitch channels.
●  Total brand impressions: 14,994,051
●  Overall 9,574 sponsored chat links displayed reached 1,218,895 unique viewers
●  22.78% of the exposures are from the United States.
●  "FIFA 22" was the most watched category during this campaign period - approximately 53.89% from all exposures.
Active platform
Twitch
Last updated
Oct 20, 2021
Sponsorship Creatives
Sponsored chat message
" Mus, tastatur, headset og musemåtte er fra Steelseries! Brug rabatkoden "Jaxstyle" og spar 12% på HELE ordren på Steelseries.com - Reklame "
Graphic assets
assets
assets
assets
Landing page
landing page screenshot
Performance Overview
Sep 21 - Oct 20, 2021 (30 Days)
Sponsored channels
110
Sponsored links displayed
9,574
Total impressions
14.99M
Unique reach
1.22M
Viewers by country
Viewers by US state
Categories watched during sponsorship
Type of viewers
77.42%
22.58%
Registered
Non registered
Paid monthly subscriptions
146,564
Total subscribers
$694,954
Subscriptions value
Viewership duration
Top 5 Channels by Impressions
Sep 21 - Oct 20, 2021 (30 Days)
Gotaga
Sep 21 - Oct 20, 2021 (30 Days)
Stream Language:
French
Most Streamed Games:
FIFA 22 65.35% ・ Just Chatting 6.03% ・ Battlefield 2042 4.38%
#1
Hours streamed
213.70
Sponsored links displayed
755
Total impressions
8.81M
Unique reach
651,302
US viewers
15%
Sologesang
Sep 21 - Oct 20, 2021 (30 Days)
Stream Language:
German
Most Streamed Games:
Teamfight Tactics 99.05% ・ Genshin Impact 0.95%
#2
Hours streamed
232.30
Sponsored links displayed
1,031
Total impressions
1.19M
Unique reach
38,323
US viewers
25%
P4wnyhof
Sep 21 - Oct 20, 2021 (30 Days)
Stream Language:
English
Most Streamed Games:
New World 67.81% ・ Teamfight Tactics 13.51% ・ Call of Duty: Warzone 7.97%
#3
Hours streamed
203.10
Sponsored links displayed
644
Total impressions
1.05M
Unique reach
77,274
US viewers
29%
PimpCSGO
Sep 21 - Oct 20, 2021 (30 Days)
Stream Language:
English
Most Streamed Games:
Counter-Strike: Global Offensive 98.25% ・ Zwift 1.75%
#4
Hours streamed
78.27
Sponsored links displayed
760
Total impressions
792,451
Unique reach
66,312
US viewers
20%
Jaxstyle
Sep 21 - Oct 20, 2021 (30 Days)
Stream Language:
Danish
Most Streamed Games:
Just Chatting 35.3% ・ Counter-Strike: Global Offensive 27.37% ・ Call of Duty: Warzone 21.29%
#5
Hours streamed
121.97
Sponsored links displayed
1,218
Total impressions
556,581
Unique reach
25,830
US viewers
19%