Razer
Razer
Gaming Gear
Razer is the world leader in high-performance gaming hardware, software and systems. We live by our motto: For Gamers. By Gamers.
SEP 16 - OCT 15, 2021 (30 DAYS)
Summary
●  From Sep 16 to Oct 15, 2021 Razer is sponsoring 198 Twitch channels.
●  Total brand impressions: 22,159,671
●  Overall 15,177 sponsored chat links displayed reached 1,967,480 unique viewers
●  44.92% of the exposures are from the United States.
●  "League of Legends" was the most watched category during this campaign period - approximately 26.29% from all exposures.
Active platform
Twitch
Last updated
Oct 15, 2021
Sponsorship Creatives
Sponsored chat message
" Julie wird ausgestattet von Razer - Sie benutzt die epische Hardware von Razer in Ihren Streams! Ihr findet alle Produkte unter dem Stream oder hier (Werbung): https://razer.a9yw.net/qnz0Ab "
Graphic assets
assets
assets
assets
Landing page
landing page screenshot
Razer is the world leader in high-performance gaming hardware, software and systems. We live by our motto: For Gamers. By Gamers.
Performance Overview
Sep 16 - Oct 15, 2021 (30 Days)
Sponsored channels
198
Sponsored links displayed
15,177
Total impressions
22.16M
Unique reach
1.97M
Viewers by country
Viewers by US state
Categories watched during sponsorship
Type of viewers
80.03%
19.97%
Registered
Non registered
Paid monthly subscriptions
264,414
Total subscribers
$1,187,132
Subscriptions value
Viewership duration
Top 5 Channels by Impressions
Sep 16 - Oct 15, 2021 (30 Days)
sneakylol
Sep 16 - Oct 15, 2021 (30 Days)
Stream Language:
English
Most Streamed Games:
League of Legends 46.8% ・ New World 22.26% ・ World of Warcraft 10.05%
#1
Hours streamed
321.37
Sponsored links displayed
1,854
Total impressions
6.84M
Unique reach
278,205
US viewers
51%
Towelliee
Sep 16 - Oct 15, 2021 (30 Days)
Stream Language:
English
Most Streamed Games:
New World 84.51% ・ Guild Wars 2 15.39% ・ Just Chatting 0.1%
#2
Hours streamed
352.63
Sponsored links displayed
228
Total impressions
2.35M
Unique reach
231,592
US viewers
51%
cloakzy
Sep 16 - Oct 15, 2021 (30 Days)
Stream Language:
English
Most Streamed Games:
Call of Duty: Warzone 67.39% ・ Battlefield 2042 15.98% ・ Apex Legends 5.92%
#3
Hours streamed
92.53
Sponsored links displayed
285
Total impressions
1.86M
Unique reach
209,816
US viewers
64%
VALORANT
Sep 16 - Oct 15, 2021 (30 Days)
Stream Language:
English
Most Streamed Games:
VALORANT 100%
#4
Hours streamed
198.30
Sponsored links displayed
74
Total impressions
1.49M
Unique reach
199,971
US viewers
33%
SackziTV
Sep 16 - Oct 15, 2021 (30 Days)
Stream Language:
French
Most Streamed Games:
Call of Duty: Warzone 93.95% ・ Call of Duty: Mobile 4.5% ・ F1 2021 1.44%
#5
Hours streamed
139.77
Sponsored links displayed
766
Total impressions
995,303
Unique reach
90,785
US viewers
15%