Lexus
Lexus
Manufacturers
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Summary
●  From Sep 10 to Oct 09, 2021 Lexus is sponsoring 2 Twitch channels.
●  Total brand impressions: 9,690
●  Overall 19 sponsored chat links displayed reached 4,890 unique viewers
●  47.62% of the exposures are from the United States.
●  "Forza Horizon 4" was the most watched category during this campaign period - approximately 94.07% from all exposures.
Active platform
Twitch
Last updated
Oct 09, 2021
Sponsorship Creatives
Sponsored chat message
" The first-ever Lexus IS 500 F SPORT Performance vehicle. 472 horsepower. 5.0 liter V8 engine. Check it out at Lexus.com/IS500 "
Graphic assets
No assets available
Landing page
landing page screenshot
Performance Overview
Sep 10 - Oct 09, 2021 (30 Days)
Sponsored channels
2
Sponsored links displayed
19
Total impressions
9,690
Unique reach
4,890
Viewers by country
Viewers by US state
Categories watched during sponsorship
Type of viewers
13.92%
86.08%
Registered
Non registered
Paid monthly subscriptions
2,275
Total subscribers
$8,675
Subscriptions value
Viewership duration
Top 2 Channels by Impressions
Sep 10 - Oct 09, 2021 (30 Days)
Xbox
Sep 10 - Oct 09, 2021 (30 Days)
Stream Language:
English
Most Streamed Games:
Rocket League 11.95% ・ Tekken 7 9.71% ・ Apex Legends 7.62%
#1
Hours streamed
134.50
Sponsored links displayed
18
Total impressions
5,266
Unique reach
472
US viewers
48%
erobb221
Sep 10 - Oct 09, 2021 (30 Days)
Stream Language:
English
Most Streamed Games:
Just Chatting 28.56% ・ God of War 20.65% ・ Minecraft 19.74%
#2
Hours streamed
142.93
Sponsored links displayed
1
Total impressions
4,424
Unique reach
4,424
US viewers
47%