Kabum
Kabum
E-Commerce & Retail
See brand performance, sponsorship and audience demographics
AUG 18 - SEP 16, 2021 (30 DAYS)
Summary
●  From Aug 18 to Sep 16, 2021 Kabum is sponsoring 6 Twitch channels.
●  Total brand impressions: 1,605,619
●  Overall 833 sponsored chat links displayed reached 84,738 unique viewers
●  12.02% of the exposures are from the United States.
●  "Just Chatting" was the most watched category during this campaign period - approximately 39.91% from all exposures.
Active platform
Twitch
Last updated
Sep 16, 2021
Sponsorship Creatives
Sponsored chat message
" A cadeira do DeDarks é uma CORSAIR T3 e TODAS as cadeiras da CORSAIR estão com frete grátis até o dia 22/09! -- AQUI: http://kb1.me/frete-cadeira-corsair "
Graphic assets
No assets available
Landing page
landing page screenshot
Performance Overview
Aug 18 - Sep 16, 2021 (30 Days)
Sponsored channels
6
Sponsored links displayed
833
Total impressions
1.61M
Unique reach
84,738
Viewers by country
Viewers by US state
Categories watched during sponsorship
Type of viewers
86.90%
13.10%
Registered
Non registered
Paid monthly subscriptions
15,291
Total subscribers
$54,884
Subscriptions value
Viewership duration
Top 5 Channels by Impressions
Aug 18 - Sep 16, 2021 (30 Days)
TheDarkness
Aug 18 - Sep 16, 2021 (30 Days)
Stream Language:
Portuguese
Most Streamed Games:
Call of Duty: Warzone 46.54% ・ NBA 2K22 16.13% ・ Grand Theft Auto V 12.62%
#1
Hours streamed
179.93
Sponsored links displayed
497
Total impressions
804,065
Unique reach
30,926
US viewers
12%
pijack11
Aug 18 - Sep 16, 2021 (30 Days)
Stream Language:
Portuguese
Most Streamed Games:
League of Legends 49.97% ・ Genshin Impact 49.15% ・ Just Chatting 0.88%
#2
Hours streamed
194.10
Sponsored links displayed
120
Total impressions
464,139
Unique reach
21,656
US viewers
12%
Hayashii
Aug 18 - Sep 16, 2021 (30 Days)
Stream Language:
Portuguese
Most Streamed Games:
Just Chatting 18.85% ・ Riders Republic 11.95% ・ Life is Strange: True Colors 8.91%
#3
Hours streamed
140.63
Sponsored links displayed
103
Total impressions
271,000
Unique reach
26,386
US viewers
11%
thomezord
Aug 18 - Sep 16, 2021 (30 Days)
Stream Language:
Portuguese
Most Streamed Games:
Just Chatting 18.27% ・ Cuphead 17.59% ・ Jump King 15.16%
#4
Hours streamed
78.83
Sponsored links displayed
52
Total impressions
42,336
Unique reach
5,458
US viewers
17%
paulanobre
Aug 18 - Sep 16, 2021 (30 Days)
Stream Language:
Portuguese
Most Streamed Games:
VALORANT 87.65% ・ Just Chatting 5.99% ・ Watch Parties 5.56%
#5
Hours streamed
211.63
Sponsored links displayed
18
Total impressions
19,600
Unique reach
3,445
US viewers
12%