Best Buy
Best Buy
E-Commerce & Retail
Shop Best Buy for electronics, computers, appliances, cell phones, video games & more new tech. In-store pickup & free 2-day shipping on thousands of items.
Summary
●  From Sep 21 to Oct 20, 2021 Best Buy is sponsoring 96 Twitch channels.
●  Total brand impressions: 4,803,884
●  Overall 5,901 sponsored chat links displayed reached 306,264 unique viewers
●  60.40% of the exposures are from the United States.
●  "Call of Duty: Warzone" was the most watched category during this campaign period - approximately 69.21% from all exposures.
Active platform
Twitch
Last updated
Oct 20, 2021
Sponsorship Creatives
Sponsored chat message
" Thrustmaster eSwap Pro Controller, now available at Best Buy: http://bit.ly/eswapxspoo "
Graphic assets
No assets available
Landing page
landing page screenshot
No preview for landing page
Performance Overview
Sep 21 - Oct 20, 2021 (30 Days)
Sponsored channels
96
Sponsored links displayed
5,901
Total impressions
4.80M
Unique reach
306,264
Viewers by country
Viewers by US state
Categories watched during sponsorship
Type of viewers
85.72%
14.28%
Registered
Non registered
Paid monthly subscriptions
148,391
Total subscribers
$713,132
Subscriptions value
Viewership duration
Top 5 Channels by Impressions
Sep 21 - Oct 20, 2021 (30 Days)
TeePee
Sep 21 - Oct 20, 2021 (30 Days)
Stream Language:
English
Most Streamed Games:
New World 50.73% ・ Call of Duty: Warzone 48.36% ・ Halo Infinite 0.89%
#1
Hours streamed
272.50
Sponsored links displayed
448
Total impressions
1.92M
Unique reach
123,457
US viewers
65%
erobb221
Sep 21 - Oct 20, 2021 (30 Days)
Stream Language:
English
Most Streamed Games:
Just Chatting 25.82% ・ Fallout 4 18.25% ・ God of War 17.65%
#2
Hours streamed
150.10
Sponsored links displayed
309
Total impressions
1.25M
Unique reach
49,200
US viewers
50%
Falcodrin
Sep 21 - Oct 20, 2021 (30 Days)
Stream Language:
English
Most Streamed Games:
Just Chatting 99.71% ・ Battlefield 2042 0.29%
#3
Hours streamed
615.03
Sponsored links displayed
3,899
Total impressions
1.04M
Unique reach
3,924
US viewers
69%
Spoodah
Sep 21 - Oct 20, 2021 (30 Days)
Stream Language:
English
Most Streamed Games:
Rocket League 95.17% ・ New World 3.23% ・ MLB The Show 21 1.6%
#4
Hours streamed
81.73
Sponsored links displayed
443
Total impressions
201,463
Unique reach
24,812
US viewers
51%
bmkibler
Sep 21 - Oct 20, 2021 (30 Days)
Stream Language:
English
Most Streamed Games:
Hearthstone 85.42% ・ Magic: The Gathering 9.31% ・ League of Legends 3.28%
#5
Hours streamed
137.53
Sponsored links displayed
159
Total impressions
167,975
Unique reach
35,872
US viewers
44%