2K Games
2K Games
Publisher
2K publishes titles in today's most popular gaming genres, including shooters, action, role-playing, strategy, sports, casual, and family entertainment.
SEP 16 - OCT 15, 2021 (30 DAYS)
Summary
●  From Sep 16 to Oct 15, 2021 2K Games is sponsoring 7 Twitch channels.
●  Total brand impressions: 222,051
●  Overall 658 sponsored chat links displayed reached 16,739 unique viewers
●  51.82% of the exposures are from the United States.
●  "Back 4 Blood" was the most watched category during this campaign period - approximately 46.03% from all exposures.
Active platform
Twitch
Last updated
Oct 15, 2021
Sponsorship Creatives
Sponsored chat message
" ACTION Cyborg is INCREDIBLY EXCITED to be part of the Wonderlands Creator Team!! cybgHype For gameplay reveal & info click here: https://link.xsolla.com/nrFDozBC #Ad "
Graphic assets
No assets available
Landing page
landing page screenshot
No preview for landing page
Performance Overview
Sep 16 - Oct 15, 2021 (30 Days)
Sponsored channels
7
Sponsored links displayed
658
Total impressions
222,051
Unique reach
16,739
Viewers by country
Viewers by US state
Categories watched during sponsorship
Type of viewers
100.00%
Registered
Non registered
Paid monthly subscriptions
6,611
Total subscribers
$34,271
Subscriptions value
Viewership duration
Top 5 Channels by Impressions
Sep 16 - Oct 15, 2021 (30 Days)
Ki11erSix
Sep 16 - Oct 15, 2021 (30 Days)
Stream Language:
English
Most Streamed Games:
Borderlands 3 88.31% ・ Borderlands 2 8.53% ・ Just Chatting 3.16%
#1
Hours streamed
67.70
Sponsored links displayed
262
Total impressions
123,711
Unique reach
10,670
US viewers
61%
CyborgAngel
Sep 16 - Oct 15, 2021 (30 Days)
Stream Language:
English
Most Streamed Games:
Life is Strange: True Colors 32.9% ・ Back 4 Blood 21.07% ・ Far Cry 6 18.47%
#2
Hours streamed
48.63
Sponsored links displayed
333
Total impressions
86,764
Unique reach
3,917
US viewers
45%
LazyData
Sep 16 - Oct 15, 2021 (30 Days)
Stream Language:
English
Most Streamed Games:
Borderlands 3 88.69% ・ Hot Wheels Unleashed 11.31%
#3
Hours streamed
78.60
Sponsored links displayed
40
Total impressions
6,039
Unique reach
1,721
US viewers
51%
Moxsy
Sep 16 - Oct 15, 2021 (30 Days)
Stream Language:
English
Most Streamed Games:
Borderlands 3 34.66% ・ Destiny 2 27.27% ・ New World 12.77%
#4
Hours streamed
115.70
Sponsored links displayed
12
Total impressions
3,711
Unique reach
1,471
US viewers
57%
tbj_quag
Sep 16 - Oct 15, 2021 (30 Days)
Stream Language:
English
Most Streamed Games:
Borderlands 3 100%
#5
Hours streamed
11.13
Sponsored links displayed
5
Total impressions
670
Unique reach
430
US viewers
59%